Wine brands and makers are making it big in the market today, thanks mainly to the exposure they are getting from the free Hello Vino iPhone app. This app which is only 6 months old has made over 2 million recommendations and continues to swell. There was a 20% increase in the recommendations each month, a lot due to the recent Thanksgiving celebrations. And with Christmas coming up, these numbers are expected to swell some more. Add to that they have launched a new advertising program which connects brand-specific wine recommendations to consumers which should work to the advantage of wineries.
As iPhones continue to be a handy tool and consumer item, wine makers can only thank this app and technology as they benefit from the continued development, particularly for app like this free Hello Vino app which is available for free at the iTunes app store.