Elvis is in the iPhone. Well technically that is what this new app over at the Apple App store seems to be pointing to. Elvis Presley Enterprises unveils a free iPhone application (app) available to iPhone or iPod Touch users via the iTunes App Store. Elvis Mobile puts Elvis at your fingertips with this easy-to-use and interactive application.

Features of the new Elvis Mobile app allow fans to view newly released pictures and videos, listen to podcasts from Elvis Radio, provide Graceland Livecam access, and even report Elvis sightings around the world. Content on Elvis Mobile will be maintained by Elvis Presley Enterprises and updated daily.

The Elvis Mobile app was created for Elvis Presley Enterprises, Inc. by Memphis-based RESOLUTE Games Corporation, which develops applications for mobile devices such as the iPhone, helping brand name companies reach their audiences in new and powerful ways, including viral marketing, social media, and analytics

(Source) Press

Tags: Apple, Apple, application features, brand name, elvis presley, elvis presley enterprises, elvis presley enterprises inc, elvis radio, elvis sightings, free iphone, graceland, interactive application, iPhone, iPod Touch, iTunes, memphis, mobile devices, Mobile Software, viral marketing

Here’s an interesting service from kwiry: the company announced the launch of kwiry.com, a viral platform for advertisers, TV/radio networks and others to use text messages to drive traffic from mobile phones to their websites. Once you respond to a partner’s ad, kwiry can reach you when you are back online.

The platform essentially turns each text message into a potential page view from the kwiry user community. For example, GamePro Magazine uses kwiry to drive its print readers to GamePro.com. Companies can also avoid the use of confusing URLs to drive people to specific content on their website. Other useful services offered by kwiry include the kwiry reminder service where your text messages are converted into reminders that can be retrieved online.

Viral marketing. Oh, well.

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Tags: kwiry, mobile, Mobile News, news, online, services, text messaging, viral marketing