01 Feb 10 Amazon and Macmillan ends their feud, but the e-publishing war has just begun
When the Kindle was first released, everyone wondered how it was going to change the traditional book market. The traditional publishing market was dealt a blow today with a decision from Amazon about Macmillan publishing.
Amazon apparently has the right to set its book prices on the Kindle e-books, until Macmillan spoke up. A typical current best seller costs $9.99 on e-books, but Macmillan wanted to jack up the price of their newest books to $14.99.
Amazon stopped selling Macmillan books, but recently got them back, saying:
We have expressed our strong disagreement and the seriousness of our disagreement by temporarily ceasing the sale of all Macmillan titles. We want you to know that ultimately, however, we will have to capitulate and accept Macmillan’s terms because Macmillan has a monopoly over their own titles, and we will want to offer them to you even at prices we believe are needlessly high for e-books.
This probably the beginning of a lot of wars between e-books and traditional publishers. I believe Jeff Bezos has stated that the traditional book will go out of style. Is he right?
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