Now you no longer have to limit yourself on the traditional desktop or notebook to engage in a web conference call. You can use your iPhone to do so, thanks to this new app courtesy of Persony.

Persony announces its free Touch Meeting web conferencing application is now available for download from Apple’s iTunes App Store. Now mobile professionals can use the power of web conferencing hosted on their iPhones from anywhere in the world. Included with the iPhone web conferencing service is a free integrated audio conference service with audio controls.

Touch Meeting allows anyone to host or attend a meeting from either a computer or an iPhone. The application is browser-based and cross-platform with no downloads for desktop users.

Features:

• Support for desktop-iPhone, iPhone-iPhone, and desktop-desktop conferencing
• Participant invitations via email or SMS
• Scheduled or impromptu meetings
• Desktop, presentation and photo sharing
• View and zoom into desktop presenter’s screen on an iPhone
• Participant list and permission controls
• Text messaging, whiteboard, and file transfer
• Share live camera snapshots or photos from an iPhone
• Share content from online media libraries
• Free audio conferencing and audio controls

(Source) eMedia

Tags: Apple, camera snapshots, Cell Phones, cross platform, desktop presentation, desktop presenter, desktop users, file transfer, free audio conferencing, impromptu meetings, iPhone, iPhone, iphones, iTunes, live camera, media libraries, mobile professionals, Mobile Software, photo sharing, share content, traditional desktop, web conference, web conferencing service, whiteboard

There is a new kind of modern marketing practice and it is known as Ringback marketing. Technically, it is what the term connotes. They replace the “ring” normally heard by a caller with granular targeted audio advertisements.

Imagine building your dream advertising platform by combining the best parts of all other mediums with subscriber-based data profiling and targeting, location-based marketing, high interactivity, real-time consumer engagement functionality, cross-platform campaign integration, incredible metrics, high conversion capability, and total cost control—all while protecting consumer privacy. RBT Ads offer advertisers all this and more.

The presentations will be held in the mobile marketing pavilion at ad:tech on April 22, 2009 at 4 p.m. and April 23 at 11 a.m.

(Source) Press

Tags: advertisements, advertisers, Business, campaign integration, consumer privacy, conversion capability, cross platform, metrics, mobile marketing, Mobile News, modern marketing, real time, subscriber