Samsung has announced the launch of bada, which is their new Open Mobile Platform so that developers can create applications for Samsung handsets. The launch is set for next month, in December.

In case you don’t know “bada” means “ocean” in Korean, and as a platform it is developer-friendly and is more oriented for web services. As it happens with other systems, Samsung is going to offer a platform for mobile operators to create unique services.

The official Samsung Open Mobile Platform website aka bada is already online, visit www.bada.com for more details. As for the official launch event, it will take place in London.

Dr Hosoo Lee from Samsung, comments:

By opening Samsung’s mobile platforms we will be able to provide rich mobile experiences on an increasing number of accessible smartphones. bada will be Samsung’s landmark, iconic new platform that brings an unprecedented opportunity for operators, developers and Samsung mobile phone users around the world.