15 Dec 09 LG Electronics and James Cameron’s Avatar Marketing Tie Up
LG Electronics and 20th Century Fox and Lightstorm Entertainment have come up with a joint partnership to market the LG eXpo and the upcoming adventure film from James Cameron, Avatar. This includes a TV spot where the Avatar movie trailer is being projected using the LG eXpo through its highly touted detachable mobile projector.
Additionally, LG developed an interactive micro site which includes exclusive movie content, as well as the launch of an exclusive joint-sponsored Facebook page between FOX and MTV.
(Source) Press
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Tags: avatar, James Cameron, LG eXpo, marketing campaign, mobile projector
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Hello,
I saw it last night what a movie after see that i would like to say that…It’s a world, not to give too much away, that Cameron clearly fully intends to return to and further explore. When he does, our bags are already packed.