Mobile marketing is common to most these days and apparently this now includes the real estate sector. The network that mobile phones cover is so broad that along those lines, you know that you can catch some customers in the process. Such is the philosophy that HGTV seems to be banking on as it launches its own version iPhone app for business functions.

Users can view clips from favorite HGTV shows like Designed to Sell, Curb Appeal, Get It Sold, and My First Place. While watching, users can bookmark favorites, share clips with friends, and rate the videos – all from inside the app.

“Homebuyers and sellers are constantly on the move and looking for ways to learn more about what’s going on in real estate. The new HGTV iPhone app is a great way for Coldwell Banker to capture their attention and engage them whether they are at home or out and about,” said Michael Fischer, senior vice president of marketing at Coldwell Banker.

This app is surely a good app to have for the real estate agents and brokers aching to find ways to get a sale through. So as far as data gathering and market fluctuations are concerned, this is one app that can really be of great assistance to them.

(Source) Press