Cellware.com First to Integrate Free Mobile Content and Social Networking.

Our mobile phones are inherent social networking tools. That is why a startup site Cellware.com makes a lot of sense. Boasting that they are “putting the free back in free”, it is the first mobile social networking site offering free mobile contents including videos, games, wallpapers, ringtones and applications for all kinds of mobile phones. The end goal here is to take the mobile experience beyond SMS and voice calls.

Since this service is free and Cellware’s CEO was a founding member of Advertising.com, expect to see various ads within the site. Active users can also get a share of revenues from ads if they recommend new friends, generate hits, create contents and share it within the community.