So far the Barnes & Noble iPhone application has been downloaded 1 million times. How cool is that? One of the reasons for this “record” is probably the inclusion of free Wi-Fi at B&N stores, which was made about 1 month ago.

Anyhow, if you want to know why the Barnes & Noble iPhone application is so popular, just read the following list of features:

- B&N recommendations;
- new release lists updated regularly;
- being able to watch interviews with the authors of the books;
- being able to check events at the nearest B&N store;
- being able to easily find the closest B&N store via directions and the use of maps;
- and the best feature: shoot a photo of a CD, book, or DVD, and instantly receive information about the product, such as review, customer ratings, and being able to reserve a copy of the product;