Hot news for the two giants of the US that fight for a bigger share on the mobile telecommunications market, and I’m talking about AT&T and Verizon.

In this case it was AT&T that sued Verizon and the reason is pretty simple: a misleading advertising campaign, which is named “There’s a Map for that” and is actually a joke related to an AT&T campaign called “There’s an App for That”.

The misleading information is related to a map made by Verizon, in which shows that AT&T doesn’t have much network coverage. But the only detail they forgot to mention, is that they are only counting the 3G network and not EDGE network, and that’s why the AT&T map is full of blank spaces, which could lead to customers having bad ideas…

Related posts:

1. Sprint Comes Out With New Advertising Campaign Both Sprint and Palm are counting on the Pre to...
2. Verizon sets sights on iPhone with new marketing campaign It seems that Verizon is unhappy with the success of...
3. AT&T will launch campaign about texting and driving AT&T likes to be considered a socially responsible company, and...
4. ITT Sues Verizon and More Over GPS Patent We have one more trial craving our attention. ITT Corp...
5. Relevantis Announces Map Advertising Relevantis unveiled the first advertising platform supporting paid icons for...