Aigo is popular on the Formula 1 world because they’re sponsoring one of the big teams, the Vodafone McLaren Mercedes. To become more famous thanks to the sponsorship, they decided to launch a MP5 player codenamed MP5-MK3510.

The portable media player was launched one week ago, but so far we don’t have no information about its price. It features a FM tuner, 4 hours of battery life for video content, 10 hours in case it is audio, and has an eBook reader + Photo viewer.

The device itself has a 4.3-inch screen providing a big resolution of 480×272 pixels, and even supports 720p HD resolution at 1280×720.

As for the supported file formats, the Aigo Vodafone McLaren Mercedes can playback RM, AVI, FLV, DAT, MPG, FLAC, MP3, and a few others.

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